Introduction
“Let’s go to the DVD rental to get some movies for tonight,” says no one these days. Since video-on-demand (VOD) streaming has revolutionised entertainment, we can access movies and TV shows anytime, anywhere. However, seamless streaming depends on reliable connectivity, a challenge for users who rely on laptops to watch their favourite content on the go.
While smartphones and tablets have mobile connectivity options, laptops typically depend on Wi-Fi or mobile data tethering. Public Wi-Fi can be slow and unreliable, while tethering drains smartphone batteries and is often limited by data caps. These constraints disrupt the streaming experience, leading to buffering, poor video quality, and frustrated users.
This case study explores how BingeIt+, a fictional VOD streaming platform, integrated Mobilise’s Windows eSIM SDK to provide uninterrupted, high-quality streaming for laptop users – anytime, anywhere.
What is eSIM for Laptop?
eSIM (embedded SIM) technology is transforming laptop connectivity by enabling built-in mobile network access without needing a physical SIM card. Laptops equipped with eSIM functionality can connect to cellular networks directly, offering a seamless internet experience.
Find Out More About eSIM
How eSIM for Laptop Works
Unlike traditional SIM cards, which require physical insertion, eSIM is a software-based solution that allows users to activate mobile data plans instantly through remote SIM provisioning. With Mobilise’s Windows eSIM SDK, businesses can enable direct provider integration within their desktop applications, allowing users to purchase and activate data plans through a seamless digital experience.
eSIM vs Traditional Connectivity Methods
- eSIM vs Wi-Fi: Public Wi-Fi is often slow, congested, and insecure. eSIM provides a private, secure, and consistent connection wherever there’s cellular coverage.
- eSIM vs Mobile Tethering: While tethering can provide internet access, it drains smartphone batteries and is subject to mobile plan limitations. eSIM for laptops offers a more convenient and dedicated alternative.
Why VOD Streaming Apps Need Always-On Connectivity
VOD streaming platforms face many challenges, from subscription fatigue and high churn rates to monetisation pressures and ever-growing competition. Netflix and Hulu, for example, are working hard to grow their market share and maintain high profit margins.
One of the opportunities for growth is ensuring reliable internet access, even on the go. Buffering, lag, or sudden disconnections frustrate users and impact brand reputation. By integrating Mobilise’s Windows eSIM SDK, VOD streaming platforms can provide:
- Instant, high-speed connectivity for laptop users.
- Uninterrupted streaming in areas with weak or no Wi-Fi, or on the go (perfect for leisure and business travellers).
- A seamless, in-app data purchase and eSIM activation experience for users who need mobile internet on demand.
The eSIM for Laptop Case Study – VOD Streaming Platform
This case study follows our established format, exploring a fictional company’s background, challenges, solutions, and results. It features BingeIt+, a made-up VOD streaming platform, to illustrate how our Windows eSIM SDK can enhance laptop app user experience, reduce churn, and unlock new ancillary revenue opportunities.
The case study is free to download and includes access to an interactive prototype, demonstrating how the Windows eSIM SDK integrates into a Windows desktop app with a realistic user journey. You can explore the prototype below.
Download BingeIt+ (theoretical) case study ->